U.S. universities are utilizing new lecture material from the Overhead Alliance to educate students on the benefits of applying overhead lifting equipment to material handling applications.
The Overhead Alliance serves as a marketing vehicle for trade association Material Handling Industry's (MHI) three overhead lifting product groups, namely Crane Manufacturers Association of America (CMAA), Hoist Manufacturers Institute (HMI) and Monorail Manufacturers Association (MMA), all recognized as leading authorities in material handling and lifting.
This is the second set of lecture materials the Overhead Alliance has released having implemented the initiative in 2010 ahead of the launch of an earlier PowerPoint presentation in 2013. The latest release concludes an additional two-year program that started in 2014 to further enhance the lecture material for academics looking to integrate overhead lifting in a course of work.
Karen Norheim, Executive Vice President of MHI member company American Crane and Equipment Corporation and project leader, said: "Several years ago the Overhead Alliance team set a strategic goal to educate people outside the members' typical customer base about the benefits of [overhead] lifting. The lecture material was one way the group found to get their message out. The materials were developed by university professors with feedback and resources provided by the Overhead Alliance group."
Company: Overhead Alliance