Logistical Labs, a cloud-based supply chain technology provider, today announced that Chris Lee has joined the company as Chief Commercial Officer. Lee will drive Logistical Labs' business development and marketing strategy as they continue to build out a suite of products for collecting, analyzing, and taking action on big data in their customers' supply chains.
With nearly 20 years working in the freight industry, Lee has built his career assembling solutions to meet the needs of shippers, logistics providers, and carriers alike. From managing a multi-million dollar logistics budget at a direct shipper, to working as an executive with some of the largest asset-based carriers and freight forwarders in North America, to building freight programs and driving hyper-growth at marquee 3PLs; Lee's vast and varied experience will help take the Logistical Labs customer experience to the next level.
"I'm excited to bring my experience in working with all things 'planes, trains, and automobiles' to the Logistical Labs team," said Lee. "This role provides a unique opportunity to participate in the strategy and success of a wide range of customers—giving them tools to glean insights from the data they've been collecting for years, but haven't been able to monetize, and transform it into deployable analytics."
"Chris Lee's industry experience and deep relationships make him an ideal fit for driving customer success and growing our business," said Chris Ricciardi, Chief Product Officer of Logistical Labs. "As we continue to introduce new software—like the LoadDex Award Tracker we just announced today—Chris's role will be key in ensuring both customers and prospective customers understand the value our products bring to their supply chains."