We use cookies to provide you with a better experience. By continuing to browse the site you are agreeing to our use of cookies in accordance with our Cookie Policy.
  • INDUSTRY PRESS ROOM
  • ABOUT
  • CONTACT
  • MEDIA FILE
  • Create Account
  • Sign In
  • Sign Out
  • My Account
Free Newsletters
  • MAGAZINE
    • Current Issue
    • Archives
    • Digital Edition
    • Subscribe
    • Newsletters
    • Mobile Apps
  • TRANSPORTATION
  • MATERIAL HANDLING
  • TECHNOLOGY
  • LIFT TRUCKS
  • PODCAST ETC
    • Podcast
    • Webcasts
    • Blogs
      • One-Off Sound Off
      • Global Logistics and Risk
      • Empowering Your Performance Edge
      • Analytics & Big Data
      • Submit your blog post
    • Events
    • White Papers
    • Industry Press Room
      • Upload Your News
    • New Products
      • Upload Your Product News
    • Conference Guides
    • Conference Reports
    • Newsletters
    • Mobile Apps
  • DCV-TV
    • DCV-TV 1: News
    • DCV-TV 2: Case Studies
    • DCV-TV 3: Webcasts
    • DCV-TV 4: Viewer Contributed
    • DCV-TV 5: Solution Profiles
    • Parcel Forum 2022
    • MODEX 2022
    • Upload Your Video
  • MAGAZINE
    • Current Issue
    • Archives
    • Digital Edition
    • Subscribe
    • Newsletters
    • Mobile Apps
  • TRANSPORTATION
  • MATERIAL HANDLING
  • TECHNOLOGY
  • LIFT TRUCKS
  • PODCAST ETC
    • Podcast
    • Webcasts
    • Blogs
      • One-Off Sound Off
      • Global Logistics and Risk
      • Empowering Your Performance Edge
      • Analytics & Big Data
      • Submit your blog post
    • Events
    • White Papers
    • Industry Press Room
      • Upload Your News
    • New Products
      • Upload Your Product News
    • Conference Guides
    • Conference Reports
    • Newsletters
    • Mobile Apps
  • DCV-TV
    • DCV-TV 1: News
    • DCV-TV 2: Case Studies
    • DCV-TV 3: Webcasts
    • DCV-TV 4: Viewer Contributed
    • DCV-TV 5: Solution Profiles
    • Parcel Forum 2022
    • MODEX 2022
    • Upload Your Video
Home » Study: consumers prefer in-store shopping over e-commerce
newsworthy

Study: consumers prefer in-store shopping over e-commerce

November 9, 2017
DC Velocity Staff
No Comments

Despite e-commerce's meteoric rise, consumers still prefer to shop in person, according to a survey released today by logistics software provider JDA Software Group Inc.

About 54 percent of respondents to the third annual "JDA Consumer Survey" said they preferred to shop in-store over alternatives like online, mobile, or social media, the Scottsdale, Ariz.-based firm said. In addition, three-quarters of respondents favored a quick and easy shopping trip where the merchandise they want is in stock over a personalized online experience that can quickly become time-consuming when a website offers related products based on their shopping history, according to the survey results.

Retailers can take advantage of those preferences to maximize sales in the holiday peak season by combining unified commerce solutions with strong inventory visibility and a well-trained staff, JDA said. Together, those three ingredients can create a seamless holiday shopping experience at the store level, the company said.

Another way retailers can attract customers is by offering fulfillment services like "buy online, pickup in-store" (BOPIS) and "buy online, return in-store" (BORIS) to garner in-store foot traffic with the promise of a convenient shopping experience, according to Jim Prewitt, JDA's vice president for retail industry strategy.

BOPIS is fast becoming a consumer favorite, with half of respondents saying they had used the service in the last 12 months, a 44-percent increase over JDA's 2015 survey. That preference also extended to returns, with more than 30 percent of respondents saying they had used BORIS to avoid the hassle of online returns, JDA said.

"This is a crucial opportunity for retailers looking to develop a unified customer experience that exists both online and in stores," Prewitt said in a statement. "Promoting convenience will be critical in driving brick-and-mortar foot traffic; retailers will need to execute these fulfillment services flawlessly to maintain customer loyalty."

Supply Chain Services
KEYWORDS JDA Software Group
  • Related Articles

    Survey: Consumers demand blend of online and in-store shopping options

    Reports shows online commerce is catching up with in-store shopping

    Report: shoppers prefer online marketplaces over retailers' own websites

Recent Articles by DC Velocity Staff

Logistics gives back: February 2023

Intermodal sector weathered a “challenging” year in 2022, IANA says

Nocturnal robots stock store shelves

You must login or register in order to post a comment.

Report Abusive Comment

Most Popular Articles

  • Schneider welcomes first battery-electric truck

  • Fred Smith is not worried about Amazon

  • RJW LOGISTICS GROUP EXPANDS RETAIL LOGISTICS OPERATION TO DALLAS

  • Maersk deploys indoor drones for warehouse inventory counts

  • Outlook 2023: What’s in store for logistics/supply chain?

Now Playing on DCV-TV

5afe63a5 7125 4318 b851 1e5738df1c91

Patterson Fan Co. | HVLS V-Series Ceiling Fan | Staging Area Air Movement

DCV-TV 4: Viewer Contributed
The Patterson V-Series is a high-volume, low-speed industrial ceiling fan that is designed to circulate a lot of air at a very low speed. These fans, ranging in diameters of 8’ all the way to 24’, are perfect for large, open spaces such as staging and shipping areas. One 24’ fan can generate a cooling effect of 6 –...

FEATURED WHITE PAPERS

  • The five best applications for robotic lift trucks in warehouse environments

  • Fulfillment Facility Improved Efficiencies by 4x

  • 3PLs: Complete Orders Faster with Flexible Automation

  • Reusable Packaging for the New Wave of Supply Chain Automation

View More

Subscribe to DC Velocity Magazine

GET YOUR FREE SUBSCRIPTION
  • SUBSCRIBE
  • NEWSLETTERS
  • ADVERTISING
  • CUSTOMER CARE
  • CONTACT
  • ABOUT
  • STAFF
  • PRIVACY POLICY

Copyright ©2023. All Rights ReservedDesign, CMS, Hosting & Web Development :: ePublishing