Unimasters Logistics adopts Bringg delivery platform

Supply chain management company Unimasters Logistics Plc will improve its visibility over last-mile deliveries through a partnership with on-demand delivery platform Bringg, the firms said Friday.

Bulgaria-based Unimasters provides "one-stop-shop" solutions for complex logistics problems through its regional infrastructure and global reach with partners in 177 countries. The company operates in the fields of transportation, freight management, logistics, and third party logistics (3PL).

Unimasters' customers can now use Bringg's platform to see their moving shipments via their mobile phones, plan for efficient receipt of goods, and sign for their items on a smartphone.

The arrangement could also cut costs for Unimasters, which can save money by performing those operations on customers' smartphones instead of purchasing expensive hand-held terminals for its drivers, the company said. Unimasters can also use the platform to track its drivers in real time, manage transport orders seamlessly, and optimize vehicle load factor and performance.

"Bringg has enabled us to greatly improve delivery accuracy, reduce order processing time, and increase satisfaction of our customers," Nikolai Bozhilov, executive chairman of Unimasters Logistics, said in a release.

The partnership is the latest new client for Bringg, which announced in October that it would help Virginia-based food-delivery company Hungry Marketplace Inc. to scale and optimize its delivery service for chef-prepared meals.

Enterprises and 3PLs in more than 50 countries use Bringg's platform to manage on-demand and last-mile deliveries, giving them capabilities that were previously only available to companies like Amazon and Uber, Bringg said.