Rockin’ it the smart way

Fighting the tide of climate change is fast becoming a priority across many industries, but some businesses may be wondering how they can get involved. 

Lititz, Pennsylvania-based live-event logistics specialist Rock-it Global found an easy solution when it joined the SmartWay program, a collaboration between the U.S. Environmental Protection Agency (EPA) and industry to provide a framework for assessing the environmental impact and energy efficiency of supply chains.

The SmartWay program helps logistics companies of all sizes advance their supply chain sustainability by measuring, benchmarking, and improving freight transportation efficiency. By joining the program, Rock-it will gain access to a comprehensive system and tools to track, document, and share information about its freight emissions and help speed up its implementation of fuel-saving technologies.

The savings could add up quickly for Rock-it, a specialty freight forwarding and logistics company that provides custom solutions for the live entertainment and music touring industries and the theatrical, sports, broadcasting, corporate events, and trade-show markets. The company says a big part of its mission is “to make a positive environmental impact by working closely with suppliers and educating staff and clients on greener industry initiatives and alternatives.”

“Rock-it [is] committed to driving sustainable supply chains and finding ways of collaborating with industry peers to achieve this,” Sasha Goodman, Rock-it Global’s chief administrative officer, said in a release. “As a SmartWay partner, we will be joining close to 4,000 other partners that include shippers and other logistics companies as well as truck, rail, barge, and multimodal carriers to achieve our common goal.”