Airhouse to take thousands of U.S. ecommerce brands global in new partnership with SEKO Logistics
Airhouse, a next-generation fulfillment platform that simplifies ecommerce operations and logistics for modern brands, plans to help thousands of direct-to-consumer U.S. brands ‘go global’ in partnership with SEKO Logistics.
Airhouse, a next-generation fulfillment platform that simplifies ecommerce operations and logistics for modern brands, plans to help thousands of direct-to-consumer U.S. brands ‘go global’ by offering simple, cost-efficient cross-border ecommerce operations through a new international partnership with SEKO Logistics (SEKO), a leading global logistics provider.
Launched in June 2020, Airhouse offers brands an intuitive software platform that powers fulfillment from factory to front door. Its software automates dozens of workflows and integrations through a customizable solution. Once connected with a brand’s ecommerce platform, Airhouse’s software evaluates store data to create a holistic view of the business and where its customers are. Brands are then matched with warehouses in Airhouse’s partner network that make the most sense to ensure inventory is shipped to the partner facility as fast as the same day. From there, as new orders come in, the entire fulfillment process is efficiently and affordably managed by Airhouse. Through this partnership with SEKO Logistics, Airhouse customers will gain access to SEKO’s best-in-class facilities and expand their operations globally with the benefit of local fulfillment costs regardless of where they’re based.
“We believe it should be easy for modern brands to get their products into the hands of customers,” says Airhouse co-founder, Kevin Gibbon, who previously founded Shyp, a consumer platform aimed at taking the pain out of shipping. “Over the past few years, a surge in ecommerce has brought us to a critical tipping point. While tools have emerged to run nearly every aspect of a consumer product business, how those products actually get to customers hasn’t kept pace. The traditional fulfillment format does not apply to modern businesses, so it’s time for one that does. Partnering with a global 3PL like SEKO is exciting for us and the smaller, emerging brands we’re working with because SEKO is one of the best direct-to-consumer 3PLs in the world. Our customers will now benefit from access to best-in-class, modern warehouses across the globe that have historically been out of reach due to high order minimums. We’re leveling the playing field for these emerging brands to access such a high-quality partner.”
Joining forces with SEKO is Airhouse’s biggest-ever 3PL partnership and the connection offers unlimited scope for growth for all parties, Gibbon added. Ultimately, Airhouse clients will have access to SEKO’s millions of square feet of warehousing in Europe and Asia as well as in North America. “For small and fast-growing brands, working with traditional 3PLs is extremely time-consuming and takes up a lot of operational resources. Airhouse solves for the host of inefficiencies brands traditionally face: outdated and inefficient software, inconsistent and non-transparent pricing, poor and mismanaged quality control, and a fractured and unscalable fulfillment process. And the benefits aren’t limited to our customers—our partners benefit from our platform as well. For SEKO, we streamline the process of serving these types of ambitious, emerging customers, which can range from DTC start-ups to businesses doing up to $50 million in annual revenues.”
Airhouse is commencing its international partnership with SEKO in the United Kingdom, likely then to be followed by other prime ecommerce markets in Europe and Asia. As the partnership grows, Airhouse believes its entrepreneurial brands will look for growth opportunities across SEKO’s 40-country global network.
“What we’ve learned since SEKO became one of the first entrants in the increasingly global ecommerce fulfillment market back in 2011 is that a lot of brands grow extremely quickly. The beauty of Airhouse and SEKO is that we allow brands to focus on what they do best while they leverage our core technology, logistics, and fulfillment strengths,” added David Emerson, Senior Vice President of SEKO Ecommerce. “The market potential is vast. Airhouse estimates that only 10-15% of the thousands of brands it is working with are shipping internationally. Together, we are going to empower them to grow globally. It will allow UK customers to buy from these predominantly US based brands as if they were based in the UK because their shipping prices will be significantly lower.”
Kevin Gibbon agrees: “Instead of smaller brands having to graduate to become a customer of a quality global logistics player like SEKO, they can start this relationship on day one through Airhouse. Brands will now be in a position to charge local shipping rates on international orders—bringing shipping costs down from as much as $40 to as little as $5. And their customers won’t be stuck waiting for an international item to cross customs. Working alongside SEKO means our brands’ products can be shipped locally and arrive in as soon as 1-2 days.”
Supply chain planning (SCP) leaders working on transformation efforts are focused on two major high-impact technology trends, including composite AI and supply chain data governance, according to a study from Gartner, Inc.
"SCP leaders are in the process of developing transformation roadmaps that will prioritize delivering on advanced decision intelligence and automated decision making," Eva Dawkins, Director Analyst in Gartner’s Supply Chain practice, said in a release. "Composite AI, which is the combined application of different AI techniques to improve learning efficiency, will drive the optimization and automation of many planning activities at scale, while supply chain data governance is the foundational key for digital transformation.”
Their pursuit of those roadmaps is often complicated by frequent disruptions and the rapid pace of technological innovation. But Gartner says those leaders can accelerate the realized value of technology investments by facilitating a shift from IT-led to business-led digital leadership, with SCP leaders taking ownership of multidisciplinary teams to advance business operations, channels and products.
“A sound data governance strategy supports advanced technologies, such as composite AI, while also facilitating collaboration throughout the supply chain technology ecosystem,” said Dawkins. “Without attention to data governance, SCP leaders will likely struggle to achieve their expected ROI on key technology investments.”
The British logistics robot vendor Dexory this week said it has raised $80 million in venture funding to support an expansion of its artificial intelligence (AI) powered features, grow its global team, and accelerate the deployment of its autonomous robots.
A “significant focus” continues to be on expanding across the U.S. market, where Dexory is live with customers in seven states and last month opened a U.S. headquarters in Nashville. The Series B will also enhance development and production facilities at its UK headquarters, the firm said.
The “series B” funding round was led by DTCP, with participation from Latitude Ventures, Wave-X and Bootstrap Europe, along with existing investors Atomico, Lakestar, Capnamic, and several angels from the logistics industry. With the close of the round, Dexory has now raised $120 million over the past three years.
Dexory says its product, DexoryView, provides real-time visibility across warehouses of any size through its autonomous mobile robots and AI. The rolling bots use sensor and image data and continuous data collection to perform rapid warehouse scans and create digital twins of warehouse spaces, allowing for optimized performance and future scenario simulations.
Originally announced in September, the move will allow Deutsche Bahn to “fully focus on restructuring the rail infrastructure in Germany and providing climate-friendly passenger and freight transport operations in Germany and Europe,” Werner Gatzer, Chairman of the DB Supervisory Board, said in a release.
For its purchase price, DSV gains an organization with around 72,700 employees at over 1,850 locations. The new owner says it plans to investment around one billion euros in coming years to promote additional growth in German operations. Together, DSV and Schenker will have a combined workforce of approximately 147,000 employees in more than 90 countries, earning pro forma revenue of approximately $43.3 billion (based on 2023 numbers), DSV said.
After removing that unit, Deutsche Bahn retains its core business called the “Systemverbund Bahn,” which includes passenger transport activities in Germany, rail freight activities, operational service units, and railroad infrastructure companies. The DB Group, headquartered in Berlin, employs around 340,000 people.
“We have set clear goals to structurally modernize Deutsche Bahn in the areas of infrastructure, operations and profitability and focus on the core business. The proceeds from the sale will significantly reduce DB’s debt and thus make an important contribution to the financial stability of the DB Group. At the same time, DB Schenker will gain a strong strategic owner in DSV,” Deutsche Bahn CEO Richard Lutz said in a release.
Transportation industry veteran Anne Reinke will become president & CEO of trade group the Intermodal Association of North America (IANA) at the end of the year, stepping into the position from her previous post leading third party logistics (3PL) trade group the Transportation Intermediaries Association (TIA), both organizations said today.
Meanwhile, TIA today announced that insider Christopher Burroughs would fill Reinke’s shoes as president & CEO. Burroughs has been with TIA for 13 years, most recently as its vice president of Government Affairs for the past six years, during which time he oversaw all legislative and regulatory efforts before Congress and the federal agencies.
Before her four years leading TIA, Reinke spent two years as Deputy Assistant Secretary with the U.S. Department of Transportation and 16 years with CSX Corporation.
Serious inland flooding and widespread power outages are likely to sweep across Florida and other Southeast states in coming days with the arrival of Hurricane Helene, which is now predicted to make landfall Thursday evening along Florida’s northwest coast as a major hurricane, according to the National Oceanic and Atmospheric Administration (NOAA).
While the most catastrophic landfall impact is expected in the sparsely-population Big Bend area of Florida, it’s not only sea-front cities that are at risk. Since Helene is an “unusually large storm,” its flooding, rainfall, and high winds won’t be limited only to the Gulf Coast, but are expected to travel hundreds of miles inland, the weather service said. Heavy rainfall is expected to begin in the region even before the storm comes ashore, and the wet conditions will continue to move northward into the southern Appalachians region through Friday, dumping storm total rainfall amounts of up to 18 inches. Specifically, the major flood risk includes the urban areas around Tallahassee, metro Atlanta, and western North Carolina.
In addition to its human toll, the storm could exert serious business impacts, according to the supply chain mapping and monitoring firm Resilinc. Those will be largely triggered by significant flooding, which could halt oil operations, force mandatory evacuations, restrict ports, and disrupt air traffic.
While the storm’s track is currently forecast to miss the critical ports of Miami and New Orleans, it could still hurt operations throughout the Southeast agricultural belt, which produces products like soybeans, cotton, peanuts, corn, and tobacco, according to Everstream Analytics.
That widespread footprint could also hinder supply chain and logistics flows along stretches of interstate highways I-10 and I-75 and on regional rail lines operated by Norfolk Southern and CSX. And Hurricane Helene could also likely impact business operations by unleashing power outages, deep flooding, and wind damage in northern Florida portions of Georgia, Everstream Analytics said.
Before the storm had even touched Florida soil, recovery efforts were already being launched by humanitarian aid group the American Logistics Aid Network (ALAN). In a statement on Wednesday, the group said it is urging residents in the storm's path across the Southeast to heed evacuation notices and safety advisories, and reminding members of the logistics community that their post-storm help could be needed soon. The group will continue to update its Disaster Micro-Site with Hurricane Helene resources and with requests for donated logistics assistance, most of which will start arriving within 24 to 72 hours after the storm’s initial landfall, ALAN said.