Don't be surprised if you're driving down the highway and see images of bright yellow forklifts flash before your eyes. You may just have had a close encounter with a tractor-trailer making a cross-country trip on behalf of Mitsubishi Caterpillar Forklift America (MCFA), the provider of Jungheinrich lift trucks and narrow-aisle products in the U.S., Canada, and Mexico.
For the 2017-2018 Jungheinrich Driving Innovation Roadshow, a vehicle carrying demonstration models of the company's EFG 220 electric counterbalanced forklifts will tour the country, stopping along the way to give customers a firsthand look at the equipment. Its route will take it along the Gulf Coast, up the Eastern Seaboard to New England and Canada, and through the Midwest before heading to the West Coast and back home to MCFA's headquarters in Houston.
MCFA says its roadshow will stand out from similar events because forklift operators will have the chance to try out the EFG 220 in their own operating environment. They'll also be able to take the "2 Shifts, 1 Charge" challenge, putting to the test Jungheinrich's guarantee that the trucks can run two shifts on a single battery charge.
"During the Driving Innovation Roadshow, customers will have the real-world opportunity to experience the difference that an energy-efficient lift truck can make on their operation," said Kent Eudy, executive vice president of sales and marketing at MCFA, in a statement. "The ability to run two shifts on one battery charge is a game changer for most operations. This translates into both time and cost savings—often thousands of dollars depending on the fleet size."