Supply chain professionals are known for their dedication to their craft, so it came as little surprise last month when Baltimore, Md.-based Barcoding Inc. announced it had inked a deal to offer bar-code pattern tattoos to logistics aficionados.
As sailors and motorcycle riders can attest, there is nothing like a permanent skin decoration to prove one's devotion to an exclusive club and to flaunt that membership when summer weather prompts people to shed their suits for shorts and T-shirts.
The bar-code tattoos are more than fashionable; they are also functional. In tune with the company's motto, "be efficient, accurate, connected," each tattoo is guaranteed to scan.
The mere fact that the April 1 press release was a hoax did not stop Barcoding Inc. CEO Jay Steinmetz from issuing a convincing pitch for the faux decorations.
"Over the years, we've gotten many requests through our website for bar-code tattoos for a variety of body parts," Steinmetz said. "It seems we were already lined with expertise in this area. With the rise of IoT, AI, M2M, Bluetooth, etc., it only seemed fitting to open a tattoo parlor to serve our customers' needs better."