We use cookies to provide you with a better experience. By continuing to browse the site you are agreeing to our use of cookies in accordance with our Cookie Policy.
  • INDUSTRY PRESS ROOM
  • ABOUT
  • CONTACT
  • MEDIA FILE
  • Create Account
  • Sign In
  • Sign Out
  • My Account
Free Newsletters
  • MAGAZINE
    • Current Issue
    • Archives
    • Digital Edition
    • Subscribe
    • Newsletters
    • Mobile Apps
  • TRANSPORTATION
  • MATERIAL HANDLING
  • TECHNOLOGY
  • LIFT TRUCKS
  • PODCAST ETC
    • Podcast
    • Webcasts
    • Blogs
      • One-Off Sound Off
      • Global Logistics and Risk
      • Empowering Your Performance Edge
      • Analytics & Big Data
      • Submit your blog post
    • Events
    • White Papers
    • Industry Press Room
      • Upload Your News
    • New Products
      • Upload Your Product News
    • Conference Guides
    • Conference Reports
    • Newsletters
    • Mobile Apps
  • DCV-TV
    • DCV-TV 1: News
    • DCV-TV 2: Case Studies
    • DCV-TV 3: Webcasts
    • DCV-TV 4: Viewer Contributed
    • DCV-TV 5: Solution Profiles
    • Parcel Forum 2022
    • MODEX 2022
    • Upload Your Video
  • MAGAZINE
    • Current Issue
    • Archives
    • Digital Edition
    • Subscribe
    • Newsletters
    • Mobile Apps
  • TRANSPORTATION
  • MATERIAL HANDLING
  • TECHNOLOGY
  • LIFT TRUCKS
  • PODCAST ETC
    • Podcast
    • Webcasts
    • Blogs
      • One-Off Sound Off
      • Global Logistics and Risk
      • Empowering Your Performance Edge
      • Analytics & Big Data
      • Submit your blog post
    • Events
    • White Papers
    • Industry Press Room
      • Upload Your News
    • New Products
      • Upload Your Product News
    • Conference Guides
    • Conference Reports
    • Newsletters
    • Mobile Apps
  • DCV-TV
    • DCV-TV 1: News
    • DCV-TV 2: Case Studies
    • DCV-TV 3: Webcasts
    • DCV-TV 4: Viewer Contributed
    • DCV-TV 5: Solution Profiles
    • Parcel Forum 2022
    • MODEX 2022
    • Upload Your Video
Home » Our second decade begins
big picture

Our second decade begins

December 14, 2012
Peter Bradley
No Comments

Ten years ago, a small group of us decided the logistics business could use a new magazine.

The editors and publishing team brought long experience in logistics and material handling to the new venture. We decided we ought to align this new publication with the way logistics managers and executives actually looked at the world. That is, we would focus on both operations within the distribution center—the world of material handling, warehouse management, and the like—and external operations—all modes of transportation and the issues related to successful source-to-consumption logistics. Added to that, we committed to looking at broader supply chain management issues—not just the how of operations, but the strategic imperatives as well.

Much has changed since that time. The term "supply chain" has become ubiquitous in business publications far removed from those that specialize in the topic and often appears in the general press as well. Ten years ago, "the cloud" was a purely meteorological term, and software as a service was in its infancy. Few if any were thinking about nearsourcing or onshoring. Logistics professionals have become far more adept at managing logistics flows and inventory. The information revolution has given those professionals access to far-flung operations from a device you can hold in your hand.

The publishing business has changed markedly as well. When we launched DC Velocity, a magazine and a website sufficed to reach and inform readers. Now, we strive to deliver our content in any number of ways so you can obtain information in the way you want to receive it.

But many of the issues faced by logistics professionals in January 2013 would have sounded familiar a decade ago: trucking capacity, potential driver shortages, wrangling over freight rates, debates over regulation. Our first issue included a story on how new regulations were affecting food distribution—an issue we revisited in our November 2012 edition. That same January 2003 issue had stories on network design and returns management—issues that still occupy much management and editorial attention. Cliff Lynch, in his very first column for us, wrote about the importance of metrics in the DC (and quoted Galileo on the criticality of measurements). That column would still be relevant today. In fact, in a couple of months, we'll publish the results of our 10th annual metrics study.

One other thing that has not changed: our commitment to keep abreast of the latest in tools, services, technologies, and practices critical to success in logistics and distribution today, and to report those to you in an engaging and lively way.

Supply Chain Services
  • Related Articles

    The end of our economic winter of discontent?

    worth a second look

    Supply chain evangelist: interview with Michael Regan

Peterbradley
Peter Bradley is an award-winning career journalist with more than three decades of experience in both newspapers and national business magazines. His credentials include seven years as the transportation and supply chain editor at Purchasing Magazine and six years as the chief editor of Logistics Management.

Recent Articles by Peter Bradley

From temp to management: interview with Diane Garforth

Watching over intermodal's interests: interview with Joni Casey

Building resilience into the supply chain: interview with Yossi Sheffi

You must login or register in order to post a comment.

Report Abusive Comment

Most Popular Articles

  • Survey: top supply chain risk of 2023 is semiconductor shortage

  • Big and bulky last-mile delivery segment set for hot growth

  • Outlook 2023: What’s in store for logistics/supply chain?

  • Ports, maritime operators see tide turning as ocean freight tsunami subsides

  • In Person: Steve Beverly of Penske

Now Playing on DCV-TV

89cfed30 8aac 4284 960d c8c8c1886e16

Have you checked your read rate lately?

DCV-TV 4: Viewer Contributed
No reads. Unaccounted for boxes. Boxes sent to the wrong place. A logistics nightmare! But this nightmare doesn’t have to come true. SICK’s linear line scan camera is what dreams are made of for your logistics operations. And if you’re worried about motion and vibration from conveyor belts...well, there’s no reason...

FEATURED WHITE PAPERS

  • The five best applications for robotic lift trucks in warehouse environments

  • Fulfillment Facility Improved Efficiencies by 4x

  • 3PLs: Complete Orders Faster with Flexible Automation

  • Reusable Packaging for the New Wave of Supply Chain Automation

View More

Subscribe to DC Velocity Magazine

GET YOUR FREE SUBSCRIPTION
  • SUBSCRIBE
  • NEWSLETTERS
  • ADVERTISING
  • CUSTOMER CARE
  • CONTACT
  • ABOUT
  • STAFF
  • PRIVACY POLICY

Copyright ©2023. All Rights ReservedDesign, CMS, Hosting & Web Development :: ePublishing