The way we all get information has changed in ways that would have been hard to imagine even a few years ago. For those of us in the business of gathering and delivering information (we can no longer think of ourselves as simply in the magazine business), coming to grips with that has been challenging, to say the least.
Although we don't pretend to have the definitive answer here at DC Velocity, we are making substantive efforts to respond to all these changes while maintaining our core mission of delivering useful and reliable information.
Several of these initiatives have been in place for some time now. We already offer electronic newsletters, a digital edition of the magazine, webcasts, online videos showcasing some of our advertisers' equipment in action, and online access to our content. Now, we're taking some additional steps that will offer readers more ways to find information.
Look for much more frequent uploads of fresh stories to our Web site. That includes advance looks at what you'll see in the print edition and the latest news on distribution, transportation, material handling, logistics, and supply chain topics. Our weekly e-mail newsletters have been revamped so that the stories they carry link up with the latest stories on the site.
We have launched DCV-TV, our new video offering, which includes five channels, including original material produced by DC Velocity and video case studies, product and service profiles, and viewer-contributed clips.
We have added a stable of bloggers who represent some of the brightest minds and most original thinking in this business. Be sure to check out their blogs—and share your responses—on our Web site.
We have upgraded our search engine to help you find articles on all the subjects we cover and to ensure that a search brings up the most current information first.
We've even jumped into the social networking sphere, letting those who link to our sites know whenever something new appears on the Web site.
To accommodate all of these changes, we have updated our Web site to provide easier access to information channels, blogs, videos, and more.
Finally, for those of you who prefer to reduce the amount of physical mail in you inbox, take a look at our digital edition, which you can link to from our Web site. Shift your subscription to digital, and you will have the latest issue the day it becomes available.
More changes are sure to come as we learn more about what readers want and the technology that enables delivery of that content from us to you. At the core of all this remains what makes all that information worth seeking out—the people behind it all, the most experienced and professional group of editors in the business.
Wreaths Across America