Material handling integrator Boston Rack International Inc. has announced a merger with storage products maker Base Manufacturing, a move the companies say makes them the first to combine the capabilities of a full-service integrator and a storage systems manufacturer.
Following the merger, Boston Rack and Base will operate as subsidiaries of a holding company, Elite Storage Solutions, to continue to take advantage of brand identities within their marketplaces.
The deal will expand the merged company's sales force and resource base, giving it a broader reach into the material handling industry that would be difficult to attain as separate entities, Peter Murphy, Boston Rack's founder and president/CEO, said in a statement. "We felt the new combination would offer the industry a value that exceeds all others," he added. "In today's market, only the strong survive."