IronPlanet® Launches New allEquip®
Fixed and Negotiated Price Format Compliments Online and Onsite Auctions
Introduction of New allEquip with Make Offer Feature
Gives Sellers a Key Disposition Choice when Fixed and Negotiated Pricing is Preferred
PLEASANTON, Calif. - November 15, 2016 - IronPlanet®, a leading online marketplace for selling and buying used equipment and other durable assets, today unveiled the new allEquip® fixed and negotiated pricing format with Make Offer functionality. Adding to its worldwide technology-driven online and onsite auction formats, with the new allEquip, IronPlanet now offers sellers the industry's most robust suite of disposition options, including a fixed and negotiated pricing format that enables them to set expected returns.
"With the new allEquip, sellers who may have waited to market their equipment through online and onsite auctions now have a clear option to set their own prices, as well as the flexibility to see what offers might come," said Matt Ackley, IronPlanet Chief Marketing Officer. "Additionally, IronPlanet enables parallel listing so that sellers can market on their own website and on IronPlanet, reaching a seller's local audience as well as our 1.5 million registered users. For buyers, the new allEquip is a great set and negotiated pricing format option to auction bidding, which also enables us to bring more quality equipment to market, faster."
Company URL: http://www.ironplanet.com