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As logistics challenges go, running a supply chain in the high-stakes healthcare sector has to be near the top of the list. Scott Nelson of Cardinal Health keeps his operation on track by following five basic principles of logistics excellence.
Rather than simply touting their latest product or service, savvy marketers are taking the soft-sell approach, using blogs, videos, and white papers that showcase their capabilities for solving customers' problems.
There are no spells involved. The secret to Magic Johnson's business success is as simple as knowing the customer and always overdelivering on customers' expectations.
Barack Obama and Congress had the chance to chart transport infrastructure's course for the next 60 years as Eisenhower did for the last 60. It didn't happen.