Crane Worldwide Doorbell™ will allow retailers to deliver faster speed-to-market and provide
greater shopping convenience to end customers, all with the added visibility of delivery tracking
through a mobile platform.
"We have created a solution that enables key brand name retailers to compete in the current ondemand
economy," said David Widdifield, Global Director of Retail Solutions at Crane Worldwide
Logistics.
"We believe this solution out-performs current large e-retailer platforms," Widdifield said.
Combining in-store order fulfilment, along with Crane Worldwide Logistics' forward stocking
warehouse and expedited shipping programs for e-commerce or omnichannel operations, the
Crane Worldwide Doorbell™ solution will help retailers manage changing logistics requirements
in an affordable way.
An agile business logistics network is essential in today's competitive retail market. Higher
consumer expectations and rapidly growing online and mobile markets are driving retail
companies to seek innovative supply chain solutions.
E-commerce is growing at a rate of 25% CAGR globally, with M-commerce (mobile commerce)
driving more than 34% of online transactions. The mobile experience of Crane Worldwide
Doorbell™, with its emphasis on flexibility and efficiency, will allow retailers to better navigate
this changing market.
Keith Winters, Chief Operating Officer at Crane Worldwide Logistics said, "Our focus has been on
providing unit cost savings for our retail customers' e-commerce platforms, while delivering an
ultimate and transparent final mile mobile customer experience.
"Combining mobile technology with the capabilities of our extensive carrier network, Crane
Worldwide Doorbell™ provides our retailers with a complete, best in class, omni-channel logistics
solution."
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