Online portal links shippers with minority-owned truckers

A new website allows shippers with diversity requirements to exchange freight information with certified minority-owned trucking companies, streamlining a process that can be expensive and time-consuming.

The Minority Carrier Exchange is a communication pOréal that allows a shipper and carrier to swap information on freight and truck capacity. The site also provides freight movement reporting to help shippers track their supplier diversity compliance.

Shipper members of the exchange can submit an RFP for either freight that needs truck capacity in the spot market or freight that will require trucks in the future. In response, carrier members of the exchange, which are all certified minority-owned carriers, can view, bid on, decline, or accept those shipments.

"The Minority Carrier Exchange website was developed with the help of shippers, freight brokers, and trucking companies who recognize the communication gap in the transportation industry to connect shippers with freight to certified minority-owned carriers' truck capacity," said website founder Leigh Foxall, principal of Skyway Marketing, a minority-owned public relations, marketing, and consulting firm specializing in the transportation industry. For more information, visit www.minoritycarrierexchange.com.