Blue Ridge Launches New Brand: "For a More Foreseeable Future"

Blue Ridge Global today launched its new brand and website—"For a More Foreseeable Future," reflecting it's the characteristics of its cloud-based supply chain planning technology: the most accurate way for retailers and distributors to spot and plan for changes in customer demand before they happen.

"Traditional forecasting and planning solutions just weren't designed to keep up with today's increasingly unpredictable consumer behavior and the complexity of multi-echelon inventory planning," said Jim Byrnes, Blue Ridge CEO. "The Blue Ridge supply chain platform is how our retail and distribution customers create a more foreseeable future."

To keep up with unexpected demands, Blue Ridge customers receive:

• More certainty - the Blue Ridge SaaS solution is purpose-built for retail and distribution that uses transaction-level data to serve up fresh demand numbers daily.

• More speed - Blue Ridge customers are up and running in as little as 90 days and see real ROI in weeks or months, not years.

• More assurance - Blue Ridge provides personalized attention from expert practitioners working get more sustainable, long-term results.

"Only Blue Ridge provides all three results - all on the industry's only true cloud-native Platform," concluded Byrnes.

Last week Blue Ridge announced that the company completed a record FY 2017, achieving a 120 percent increase in bookings fueled by net new customer acquisition and growing company revenue at 42 percent higher than the growth rate for the supply chain planning market.

Leading retailers and distributors such as Brammer AS, City Furniture, Drive DeVilbiss Healthcare, Georgia Crown Distributing Company, Hardies Fresh Foods, Highline Aftermarket, Jensen AS, Martignetti, Motovicity, RaceTrac, Rhee Brothers, Suisan Company and United Distributors all joined the Blue Rigde customer roster in 2017.

More Info: http://www.blueridgeblobal.com