We use cookies to provide you with a better experience. By continuing to browse the site you are agreeing to our use of cookies in accordance with our Cookie Policy.
  • INDUSTRY PRESS ROOM
  • ABOUT
  • CONTACT
  • MEDIA FILE
  • Create Account
  • Sign In
  • Sign Out
  • My Account
Free Newsletters
  • MAGAZINE
    • Current Issue
    • Archives
    • Digital Edition
    • Subscribe
    • Newsletters
    • Mobile Apps
  • TRANSPORTATION
  • MATERIAL HANDLING
  • TECHNOLOGY
  • LIFT TRUCKS
  • PODCAST ETC
    • Podcast
    • Webcasts
    • Blogs
      • One-Off Sound Off
      • Global Logistics and Risk
      • Empowering Your Performance Edge
      • Analytics & Big Data
      • Submit your blog post
    • Events
    • White Papers
    • Industry Press Room
      • Upload Your News
    • New Products
      • Upload Your Product News
    • Conference Guides
    • Conference Reports
    • Newsletters
    • Mobile Apps
  • DCV-TV
    • DCV-TV 1: News
    • DCV-TV 2: Case Studies
    • DCV-TV 3: Webcasts
    • DCV-TV 4: Viewer Contributed
    • DCV-TV 5: Solution Profiles
    • MODEX 2022
    • Upload Your Video
  • MAGAZINE
    • Current Issue
    • Archives
    • Digital Edition
    • Subscribe
    • Newsletters
    • Mobile Apps
  • TRANSPORTATION
  • MATERIAL HANDLING
  • TECHNOLOGY
  • LIFT TRUCKS
  • PODCAST ETC
    • Podcast
    • Webcasts
    • Blogs
      • One-Off Sound Off
      • Global Logistics and Risk
      • Empowering Your Performance Edge
      • Analytics & Big Data
      • Submit your blog post
    • Events
    • White Papers
    • Industry Press Room
      • Upload Your News
    • New Products
      • Upload Your Product News
    • Conference Guides
    • Conference Reports
    • Newsletters
    • Mobile Apps
  • DCV-TV
    • DCV-TV 1: News
    • DCV-TV 2: Case Studies
    • DCV-TV 3: Webcasts
    • DCV-TV 4: Viewer Contributed
    • DCV-TV 5: Solution Profiles
    • MODEX 2022
    • Upload Your Video
Home » A Prime opportunity for warehouse antics
inbound

A Prime opportunity for warehouse antics

August 7, 2017
DC Velocity Staff
No Comments

Just hours after its 30-hour Prime Day promotional blitz ended, online retail giant Amazon.com Inc. began hitting the media channels with its official recap of the event. In an almost giddy account of the results of promotion, which it termed "the biggest global shopping event in Amazon history," the e-tailer reported that sales on July 10/11 surpassed Black Friday and Cyber Monday, and that more new members joined its Prime subscription service on July 11 than on any other single day in Amazon history.

What that official recap left out, however, was an account of the hijinks that took place behind the scenes. For instance, unless you were a close follower of the company's "Amazon Fulfillment" Twitter feed, you probably missed out on another highlight of Prime Day—the silly costumes worn by warehouse workers to commemorate the event.

In one tweet from an Amazon facility in Ashburn, Va., a burly bearded employee modeled the green tutu and sparkly fairy wings he had slipped on over his neon yellow safety vest before capping off the fashionable ensemble with a bright blue wig.

Another tweet showed a young woman dressed as Quailman, an imaginary superhero from the 1994 animated Nickelodeon TV series "Doug." Posed in classic superhero fashion with fists on her hips, she stood next to an enormous statue of Wonder Woman made from the company's familiar cardboard shipping boxes.

The Twitter feed showed no sign that Amazon founder and CEO Jeff Bezos wore anything more creative than his customary business suit and open-collared shirt. Maybe next year ...

Business Management & Finance
KEYWORDS Amazon.com
  • Related Articles

    GLT LOGISTICS Is Introducing A New Service That Offers An Opportunity For Brokers To Provide LTL Sol

    GLT LOGISTICS Is Introducing A New Service That Offers An Opportunity For Brokers To Provide LTL

Recent Articles by DC Velocity Staff

Procurement pros say inflation is top concern

Air freight rates slump from historic highs

Trucking wages jumped in 2021, survey shows

You must login or register in order to post a comment.

Report Abusive Comment

Most Popular Articles

  • FedEx agrees to buy 10% stake in Berkshire Grey

  • The robots are here. Now what?

  • No vacancy at the warehouse

  • Shippers, battling escalating packaging costs, look for answers

  • Study: Supply chain crisis to continue through 2023

Now Playing on DCV-TV

5dd7b388 1f0e 40fc 9e78 2670e0e55fd2

What happens to your supply chain when chaos meets confusion?

DCV-TV 4: Viewer Contributed
Over the last several months, I’ve given many presentations about the events and potential changes impacting supply chains. After one of them, an individual approached me with a very interesting observation: “It’s not just that these things occurred, it's that we were blindsided by them. We never saw it coming.”...

FEATURED WHITE PAPERS

  • Choose the Best Auto ID Technology for Tracking RTIs

  • 8 ways your facility can benefit from Hyster Reaction

  • Why Use RFID to Track RTIs

  • THE NEW WAY TO WAREHOUSE: 4 Innovations in Automation & Robotics to Boost Warehouse Productivity

View More

Subscribe to DC Velocity Magazine

GET YOUR FREE SUBSCRIPTION
  • SUBSCRIBE
  • NEWSLETTERS
  • ADVERTISING
  • CUSTOMER CARE
  • CONTACT
  • ABOUT
  • STAFF
  • PRIVACY POLICY

Copyright ©2022. All Rights ReservedDesign, CMS, Hosting & Web Development :: ePublishing