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Not so long ago, RFID promoter Kevin Ashton's biggest challenge was making believers out of the skeptics. But today even he's a bit bewildered by all the enthusiasm. Yes, RFID will revolutionize supply chain management, he says; just don't expect it to happen overnight.
If you want to put satellite tracking technology to the ultimate test, what better way than to monitor four really big cannons moving more than 1,000 miles, by land, by rail and by sea?
After a harrowing 18-month pilot project marked by painful setbacks and burgeoning expenses, you'd think Ed Matthews might be disillusioned with RFID. But actually, he's already making big plans for expansion.
After a long drought, truckers report that their trailers are packed and they're having to turn away business. Sure, they're breathing sighs of relief, but where does that leave shippers?
With RFID's potential to provide the kind of competitive advantage that sends competitors fleeing from the scene, it's hardly surprising that those who have "cracked the code" are keeping the news under wraps.
Given politicians' inclination to shift positions whenever the wind changes, there's no sure way of predicting what President Bush's re-election means for logistics operations. But based on the president's previous actions, I'll risk some educated guesses.
With virtually every analyst expecting freight flows to swell over the next several years, both national and international logistics networks are being strained to the breaking point.