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It took a nudge from Nobel Prize winner Milton Friedman to push aspiring economist Jack LeVan into the business world. But once there, LeVan found a way to use basic microeconomic principles to fuel triple-digit sales growth.
The third-party logistics industry sailed through a recession, only to bump up against the business equivalent of a rocky shoal. But even that hasn't dampened its leaders' enthusiasm.
The more lift truck makers offer, the more their customers demand. Today's truck buyers want low-maintenance equipment with long run times, high productivity, low cost of ownership, good ergonomics, high fuel efficiency and ? well, you get the picture.
Though logistics operations receive plenty of public attention for their role in relief efforts in times of crisis, it's important to note that the logistics community is also there 365 days a year working quietly behind the scenes to help those in need.
Plenty of companies have collected untold gigabytes worth of performance data without giving much thought as to how they'll use the information to manage their business.
Managers across the supply chain, whether they're responsible for transportation or distribution or some other logistics function, need to learn to speak the language of the executive suite.