RedPrairie buys SmartTurn

Acquisition will allow RedPrairie to add software-as-a-service WMS to its logistics software suite.

By Mark B. Solomon

RedPrairie Corp., a transportation, inventory, and workforce productivity software developer, announced May 10 it has acquired SmartTurn, an on-demand inventory and warehouse management systems provider, for an undisclosed sum.

RedPrairie said in a press release that the acquisition adds a multi-tenant software-as-a-service (SaaS) system to its existing productivity suite. It added that the deal creates the only software company with a WMS solution for distribution operations of all sizes and levels of complexity.

"With the flexibility to provide a WMS solution for any distribution operation, RedPrairie can now also provide increased visibility and collaboration between large distribution operations and their partner hubs that are too small for a traditional WMS," the company said in the statement.

SmartTurn's product will be rebranded as RedPrairie's On-Demand WMS and will focus on less complex distribution operations with rapid implementation demands and flexible pricing model requirements, RedPrairie said.

"The continued growth and emphasis in supply chain execution requires that all companies, regardless of size, have access to technologically advanced inventory and WMS solutions," said Mike Mayoras, RedPrairie's CEO, in the statement.

Mayoras said the synergies between the two WMS models will eliminate "existing barriers to collaboration with supply partners ... as large and small companies have greater visibility into their supply chain networks."

Earlier this year, Waukesha, Wis.-based RedPrairie was itself acquired by New Mountain Capital LLC, a New York-based private equity firm.

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